{"id":5,"date":"2026-09-13T16:28:41","date_gmt":"2026-09-13T16:28:41","guid":{"rendered":"https:\/\/digital.abubakarmall.com\/fashion\/about\/"},"modified":"2026-09-13T16:28:41","modified_gmt":"2026-09-13T16:28:41","slug":"about","status":"publish","type":"page","link":"https:\/\/digital.abubakarmall.com\/fashion\/about\/","title":{"rendered":"About"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"5\" class=\"elementor elementor-5 elementor-bc-flex-widget\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-s-ph elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"s-ph\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c-ph\" data-id=\"c-ph\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-w-ph1 elementor-widget elementor-widget-heading\" data-id=\"w-ph1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">About Velour<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-w-ph2 elementor-widget elementor-widget-text-editor\" data-id=\"w-ph2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-family:DM Sans,sans-serif;font-size:17px;color:rgba(255,255,255,0.7);line-height:1.6;max-width:640px\">Fashion with a point of view. Curated pieces built to last.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-s-tc-737 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"s-tc-737\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-c-tcl\" data-id=\"c-tcl\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-w-1d760743 elementor-widget elementor-widget-heading\" data-id=\"w-1d760743\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Our Story<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-w-6416bd76 elementor-widget elementor-widget-text-editor\" data-id=\"w-6416bd76\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-family:DM Sans,sans-serif;font-size:16px;color:#999;line-height:1.7\">Velour was founded in Lagos in 2019 with a simple belief: people deserve clothing that is well-made, fairly priced, and designed to last more than one season. Every piece we stock is chosen by our team for quality, cut, and longevity. We work with designers from Lagos, London, and Dubai, and ship to over 40 countries.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-w-5f077ed2 elementor-widget elementor-widget-button\" data-id=\"w-5f077ed2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/digital.abubakarmall.com\/fashion\/shop\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Shop Now<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-c-tcr\" data-id=\"c-tcr\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-w-3830b819 elementor-widget elementor-widget-heading\" data-id=\"w-3830b819\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Our Promise<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-w-ad5bba67 elementor-widget elementor-widget-text-editor\" data-id=\"w-ad5bba67\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div style=\"border-top:1px solid rgba(212,175,55,0.3)\"><div style=\"padding:18px 0;border-bottom:1px solid rgba(212,175,55,0.2)\"><p style=\"font-family:Syne,sans-serif;font-size:16px;font-weight:700;color:#FFFFFF;margin:0 0 3px\">Curated, Not Mass-Produced<\/p><p style=\"font-family:DM Sans,sans-serif;font-size:13px;color:#999;margin:0\">Every item selected by hand for quality and longevity.<\/p><\/div><div style=\"padding:18px 0;border-bottom:1px solid rgba(212,175,55,0.2)\"><p style=\"font-family:Syne,sans-serif;font-size:16px;font-weight:700;color:#FFFFFF;margin:0 0 3px\">Ethical Sourcing<\/p><p style=\"font-family:DM Sans,sans-serif;font-size:13px;color:#999;margin:0\">We only work with suppliers who pay fair wages.<\/p><\/div><div style=\"padding:18px 0;border-bottom:1px solid rgba(212,175,55,0.2)\"><p style=\"font-family:Syne,sans-serif;font-size:16px;font-weight:700;color:#FFFFFF;margin:0 0 3px\">Sustainable Packaging<\/p><p style=\"font-family:DM Sans,sans-serif;font-size:13px;color:#999;margin:0\">All orders shipped in recycled and biodegradable packaging.<\/p><\/div><div style=\"padding:18px 0;border-bottom:1px solid rgba(212,175,55,0.2)\"><p style=\"font-family:Syne,sans-serif;font-size:16px;font-weight:700;color:#FFFFFF;margin:0 0 3px\">Community First<\/p><p style=\"font-family:DM Sans,sans-serif;font-size:13px;color:#999;margin:0\">10% of profits go to fashion education in West Africa.<\/p><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"page-builder","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"full-width","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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